I Kunsten Kan Livet Kendes

Genre: Branding

Client: Odense Teater

Production company: Goodwill

A mysterious and visually abstract branding film for Odense Teater, in which a character is confronted by a twisted reflection of himself in the mirror. However, this reflection is perhaps not as different from himself, as he thinks.

With this film, we wanted to visualize a quote that is written beyond the stage in the theatre: “I Kunsten Kan Livet Kendes”, in English: “Through art we recognize life”. The theatre had hired art directors, who had done some of the ground work for the visual concept. It was then my job to tell a story and stage it for moving images.