Effortless Class

2020

Genre: Commercial

Client: Barons

Production company: Goodwill

A series of short and minimalistic branding films for the shirt company Barons. We tried to make the films just as classy and minimalistic as their shirt designs. The humor was intended to be very subtle and not goofy. The films were designed to be very precise little pieces that would require immense planning and preparation, but would eventually seem effortless.

The films showed good results for Barons and played before James Bond: No Time To Die in Imperial cinema in Copenhagen.

Watch the two other films below.

Credits

Directed by: Peter Salling

Idea and concept: Jesper Quistgaard & Peter Salling

Director of Photography: Asbjørn Kiel

Production designer: Alexander Mayoh Moreno

Visual effects supervisor: Virgil Kastrup

Producer: Nicole Kjærsgaard

Production manager: Kiril Schjørring

Chief Marketing Officer, Barons: Bastian Lind

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